Archive for April, 2013

3 Crucial Social Media Tips for Small Business

April 2nd, 2013 No comments

2012 was another big year in social media with lots changing all the time; now we’re through Q1 of 2013 and continuing with the same trend. Here are three crucial social media tips that small businesses should implement right away.

LinkedIn, Pinterest, Google+ Logos

Upgrade to Pinterest Business Accounts

If your small business has been using Pinterest, then you’ll want to upgrade to a Pinterest business account. These feature a verified link to your website, making your page look more trustworthy. Furthermore, business accounts can take advantage of new widgets to add visibility to their Pinterest page.


Optimize Your LinkedIn Company Page

Company pages were updated to include cover photos and the ability to target company page updates. For instance, if you had an update that would be of particular interest to executives, you could target your followers that identify themselves as such on LinkedIn. While checking out these new features, be sure to optimize your company page to include as much relevant information as possible.


Optimize Your Google+ Local Business Page

In Google Maps, business locations are Google+ Local Business pages.

You can also find your business page by signing into your Google+ account and clicking “Local.” This article will tell you everything you need to know about Google+ Local Business pages for now, but don’t miss on updating these parts to your page:

  • Business name
  • Address
  • Local phone number
  • Website
  • Categories
  • Business hours
  • Pictures
  • Description
  • Email address


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